Bond and exley digital iconoclasts who have been reshaping the way politics is practiced in america for two decades have identified twenty two rules of big organizing that can be used to drive social change movements of any kind. Rules for revolutionaries how big organizing can change everything don hazen steven rosenfeld alternet don hazen and ivy olesen december 23 2016 bernie sanders presidential campaign . In rules for revolutionaries we talk about big organizing its a way to understand mass revolutionary organizing thats relevant today mass revolutionary organizing is what powered virtually every transformational movement in us history from anticolonial rebellions up through the civil rights womens rights and gay rights movements by the end of the twentieth century however big . Bernie sanders presidential campaign didnt just defy conventional wisdom by mobilizing millions of americans its organizers and activists rewrote the political playbook by situating the campaign as part of a massive grassroots volunteer driven movement for social racial and economic justice and real change becky bond and zack exley were at the heart of the campaigns
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